Gillian Rightford explains why she started Adtherapy, in this video from Adlip

Gillian Rightford started Adtherapy in 2007 after watching 3 bad ads in a row. She resolved to help rid the world of bad ads. Here’s how..

She realised that so much marketing communication emerges after a lengthy and expensive process to be mediocre.
This interview from Adlip explains what happened next.

Please be patient, this video takes a few moments to start.